HABIBIE, Samas Adimisa Mishbah; SANTOSA, Ribut; TRIANDINI, Noer Aida. Intervening Consumer Behavior on the Importance of Influence Digital Marketing-Product Upgrading and Virality Towards Sustainability of MSMEs in the Society 5.0 Era. East Java Economic Journal, [S. l.], v. 9, n. 1, p. 40–54, 2025. DOI: 10.53572/ejavec.v9i1.142. Disponível em: https://ejavec.id/index.php/ejavec/article/view/142. Acesso em: 16 apr. 2026.